For more information on the deeds registry call or visit your nearest Deeds office. Skip to main content. Google knows a lot more about you than you probably think it does. If you use its products, such as Gmail, Google Search or even an Android phone, the company is collecting your data to make its services better for end users.
CNBC recently showed you how to discover what Facebook knows about you , so now we're back with data on what Google knows, too. It's not hiding that it knows this -- a quick peek at its privacy policy makes it crystal clear that Google knows this information -- but it might be surprising just how much it knows.
As a quick sampler, while I worked on this guide, I discovered Google knows the following about me:. Tap the links in each topic below to get a direct link to the proper spot to learn about what Google knows about you.
Also follow the links I've provided to help you limit what Google is tracking, in case you don't want it storing that information.
First, make sure you're logged into your Google Account and then tap this link to Manage Ads Settings , which shows exactly what topics Google thinks you like.
You'll see a picture similar to the one above. We are incredibly grateful. Who owns your information? Is the GDPR a positive step?
Is regulation the right way to handle privacy concerns? How does the US differ in terms of privacy, and what do you mean by privacy by design and privacy by default? Posted on 27 Jun, Kevin Jackson.
View all underwriters. Personal information is currently collected primarily through screens, when people use computers and smartphones. The coming years will bring the widespread adoption of new data-guzzling devices, like smart speakers, censor-embedded clothing , and wearable health monitors.
Even those who refrain from using these devices will likely have their data gathered, by things like facial recognition-enabled surveillance cameras installed on street corners. In many ways, this future has already begun: Taylor Swift fans have had their face data collected , and Amazon Echos are listening in on millions of homes.
Should colleges be permitted to digitally track their teenage applicants? Do we really want health insurance companies monitoring our Instagram posts?
Governments, artists, academics, and citizens will think about these questions and plenty more. So-called deepfake technology allows propagandists and hoaxers to leverage social media photos to make videos depicting events that never happened.
This fraudulent data could further distort social media and other parts of the internet. Imagine trying to discern whether a Tinder match or the person you followed on Instagram actually exists.
Whether data is fabricated by computers or created by real people, one of the biggest concerns will be how it is analyzed. It matters not just what information is collected but also what inferences and predictions are made based upon it. Personal data is used by algorithms to make incredibly important decisions, like whether someone should maintain their health care benefits, or be released on bail. Those decisions can easily be biased, and researchers and companies like Google are now working to make algorithms more transparent and fair.
Tech companies are also beginning to acknowledge that personal data collection needs to be regulated. Microsoft has called for the federal regulation of facial recognition, while Apple CEO Tim Cook has argued that the FTC should step in and create a clearinghouse where all data brokers need to register.
In the summer of , California passed a strict privacy law that will go into effect on January 1, , unless a federal law supersedes it. Companies like Amazon, Apple, Facebook, and Google are now pushing for Congress to pass new, less stringent privacy legislation in before the California law kicks in. Even in a divided Congress, lawmakers could come together around privacy—scrutinizing Big Tech has become an important issue for both sides.
Social networks like Minds and Steemit have experimented with rewarding users with cryptocurrency when they share content or spend time using their platforms. Other companies will pay you in exchange for sharing data—your banking transactions, for instance—with them.
It might also be the wrong way to frame the issue: Instead, perhaps, less collection should be permitted in the first place, forcing companies to move away from the targeted-advertising business model altogether.
Before we can figure out the future of personal data collection, we need to learn more about its present. But the company is still an advertising behemoth and fundamentally makes money by monetizing the personal data it collects from users.
Yet Google has also played a leadership role in creating industry standards for transparency and data protection. The issue has become contentious for civil rights activists, and Amazon in particular has faced backlash—even from its own employees—over use of the technology, especially for law enforcement purposes.
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